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As a business owner, have you ever wondered if you're maximizing your team's full potential?
Picture this: You're running a successful service-based business, carefully considering each new hire because every salary impacts your bottom line. While you might think only your sales team drives revenue, there's an untapped goldmine of sales potential sitting right in your existing workforce.
Let's be honest - when most business owners think about increasing sales, their first instinct is to hire more salespeople. But what if I told you that the key to boosting your revenue might already be sitting at your front desk, managing your books, or delivering your services?
Every employee you hire in your small business is an investment, and they need to contribute - directly or indirectly - to your business growth. The question isn't whether they can help increase sales; it's how to unlock their potential to do so.
Think about those administrative tasks eating up your valuable time. When you're spending hours managing receipts or handling routine paperwork, you're essentially paying CEO rates for administrative work.
Here's a perspective shift: a skilled bookkeeper or administrative assistant can do these tasks in half the time, at half the cost, freeing you up to focus on high-value activities that directly generate revenue. Not to mention, the quality of their work will be much better than yours, beacuse they are the exaprts at it.
Consider this: If you value your time at $100 per hour (conservative for a CEO), and you're spending 10 hours weekly on administrative tasks, that's $1,000 worth of potential revenue-generating time you're losing. By delegating these tasks to a skilled professional at $50 per hour, you're not just saving money - you're buying back time to focus on growth activities. And there is also "opportunity cost" than many often miss. For exmaple, if in those 10 hours a week, you landed a $10,000 or a $100,000 contract, this is the amount you are truly missing out when when you try to do it all by yourself.
Your front-line staff - whether they're receptionists, service providers, or customer service representatives - have golden opportunities to increase sales naturally.
Here's how:
The most powerful sales force isn't just your sales team - it's your entire staff when they genuinely believe in your business.
When employees love their work environment and believe in your services, they become natural brand ambassadors, sharing their enthusiasm with their networks and bringing in new clients organically.
Practical Implementation Steps
To maximize your team's sales potential:
Your non-sales employees can be powerful drivers of business growth when given the right tools, training, and motivation. By creating an environment where every team member understands their role in the company's success, you'll build a more resilient, profitable business with multiple growth channels.
Ready to transform your team into a revenue-generating powerhouse? Start by evaluating your current processes and identifying opportunities where your non-sales staff can contribute to growth. Remember, sometimes the best sales strategies don't come from your sales team at all.
And if you need help implementing these strategies in your business?
Book a free consultation here to discuss how we can train your team and create systems that drive sustainable growth.
About the Author:
Maggie Perotin is a business and leadership coach and founder of Stairway to Leadership, helping service-based businesses transform into sellable assets through strategic planning, operational excellence, and team development.
guest post by Teresa Greenhill
Entrepreneurs face many challenges that others do not. We are responsible for not only ourselves but also our employees and, in some ways, their families, too. We often work ourselves to the point where we feel like work is a life sentence, and no amount of good behavior allows us any personal freedom.
It does not have to be this way.
As an entrepreneur, you have control over your working hours, and you must use your time and resources wisely. This means taking care of yourself both at work and at home. Today’s tips from Stairway to Leadership can help you take better care of yourself.
First, it’s important to know that part of your self-care regimen might mean seeking therapy in your relationship, to help you lose weight or help change behaviors that are holding you back. The good news is you may be able to do so from the comfort of your home. With the advent of telehealth, you can take advantage of medical providers offering a range of online services that can help you do these things. By utilizing virtual visits, you can save time and money and get treatment on your own terms.
It may sound cliché, but finding a balance between your work and your career is one of the best things you can do for yourself. A few simple actions to get you started here include reducing clutter (and therefore cleaning time) at home, hiring a virtual assistant, providing your body energy through natural light, and adding houseplants to improve your mood. You should also set a schedule and avoid working when you should be spending time with your family.
Another great way to save time is to hire freelancers to work remotely. Communicating with these individuals, however, can be a challenge. You can streamline this process by utilizing PDFs to convey information back and forth. Try a free PDF editor to make changes easily on shared documents so you can skip explanatory emails and intrusive instant messages.
Do you eat lunch every day? Probably not. You should. Give yourself permission to check out from work every day, which the Work It Daily blog explains will help you be more productive. (If you're a strict workaholic, you can use your lunchtime as an opportunity to network.) Further, keep a desk drawer full of handy snacks that can give you energy on those days when you can’t break away on time. UK-based snack food company Veloforte recommends bananas, nuts, watermelons, and berries for boosting energy.
At the end of your work day, you want to know that you’ve done your best as an entrepreneur. But, for that to happen, your workday actually has to end. It’s important to find balance and prioritize self-care, whether that means eating right, getting enough sleep, or seeking therapy when the pressure is too much to bear. By giving yourself the same attention you give your customers and employees, you’ll be a better business person and may be better positioned for strategic growth.
Teresa Greenhill is the co-creator of MentalHealthforSeniors.com, which is dedicated to providing seniors with information on physical and mental fitness. Being a senior herself, Teresa, with some help from her granddaughter, manages the website as a way to keep her busy and help other seniors be active and happy in their golden years.
written by Victor Lane
If you own, manage, or operate a business in today’s digitized world, you already know that marketing your business on social media is integral to any modern business’s overall digital marketing strategy.
But when it comes to marketing their businesses on social media, managers have many options available in terms of which platforms to use for focusing their social media efforts.
After all, there’s Facebook, Twitter, Instagram, Linked In, Twitter, Tik Tok, YouTube, and more!
And because of their differences, marketing your business on any of these platforms will require a slightly different approach.
More specifically, in the following article, we’re going over a handful of simple yet proven tips and tricks that can help your business better connect to its target audience when using the popular social media platforms known only as Instagram.
It doesn’t matter if you’re the business’s sole employee; you need to create a business account that’s entirely separate from your personal Instagram account.
Of course, you’re welcome to share your content between both accounts. But if you want your business to get noticed, you’ll need to have a specific page where you can showcase your brand, as well as its products or services.
You can still share content and information about your business from a personal Instagram account.
But we highly recommend signing up for a Business account because doing so will give you access to features, such as account analytics, the ability to create sponsored posts or ads, and the ability to create a shop directly from your business’s page.
After setting up your business account, it’ll be time to start creating and regularly sharing content with your followers.
As you know, Instagram is famous for its users sharing heavily filtered images.
Therefore, for business owners active on other platforms, it’s essential to understand that Instagram is a more visual-based social media platform than its competitors like Facebook and Twitter.
Therefore, you’ll want to focus on creating content around visually attractive, eye-catching imagery, graphics, and other media formats.
For instance, rather than simply uploaded photo images, some business owners might prefer using the carousel image feature, which allows you to create individual slides, which can be swiped through by your followers.
Carousels, stories, IGTV, and other features can also be used as practical tools for helping you connect with your target audience on social media.
When you’re first starting, it can often feel disappointing when you see your business competitors boasting hundreds or thousands of followers on Instagram, especially if you’re still struggling to gain your first dozen.
But when you feel like getting down on yourself about a lack of followers, remind yourself that it’s much better to create an Instagram account with a handful of followers that like your content, interact with your posts, and who want to learn more about and promote your brand, rather than an account that has a million followers but virtually no engagement rate whatsoever.
The fact is that it takes time to gain popularity on social media platforms like Instagram, especially when you consider the fact that you’ll be competing with hundreds of thousands of other users and businesses.
But when you gain one loyal follower at a time, you’ll build a much better foundation for your brand’s future social media success.
Finally, before investing too much time or energy in your Instagram marketing efforts, it’s a good idea to regularly review and factor in your target audience. Keeping your ideal customers in mind will help you develop content ideas that will better resonate with your followers.
And in turn, taking a slightly more strategic approach to your Instagram marketing will result in better content, better engagement levels, and more leads and sales for your business!
I love to dance. It's so much fun! The 6 years I spent dancing in a dance theatre in Poland were the best years of my teens. My daughter loves it too and is way better at it even at 9 (look below of some pictures of ours ;)).
Dance taught me many valuable lessons that I use in my business and while coaching my clients. I picked four key lessons to share with you in this blog today.
To be a professional dancer rather than a hobbyist you need to learn the key principles of dance technique. Be it ballet, hip hop, or ballroom, without knowing the basic steps and moves you won’t go far.
Same with your business, you might get some clients from your immediate network and by talking to people, and that’s a great start! Like movement to the rhythm is a great start for dancing.
But to gain consistency and really scale your business to the professional level, you MUST learn some basic marketing, sales & finance skills.
Nothing happens without action - consistent action.
It's repeating the same moves over and over again, day in and day out. To do that, you grow patience. Because in the beginning, your moves (results) can be clunky, won’t flow well and you’ll be tired. Sometimes even discouraged.
But when you persist, you’ll start mastering the moves, they will start flowing with ease, and you’ll learn any new choreography (strategy or tactic) much faster.
One day you just become a professional without even realizing it. You'll make everything look effortlessly to the outside eye.
The skills, action, and consistency form the foundation. Without them, you can never call yourself a professional dancer (the CEO of your business). Without them, you’re a hobbyist.
However, to become a master you need a little bit more.
You need YOU.
Dance is a form of art. To create a masterpiece, the artist needs to express their emotion, be vulnerable, show themselves to the world for the world, so the audience can really SEE their art.
The same applies to your business. You attract your clients for being YOU.
For being authentic and expressing through your marketing and branding what you are all about. That’s how you’ll have clients coming to you and asking to work with you.
There is no professional dancer who has risen to where they are all on their own. They have been blessed with the teachers and coaches who stood by them every single step of their journey.
Those teachers taught them what they knew, encouraged, picked up when they lost confidence, motivated, and help them be accountable.
It's the same with your businesses. All highly-successful entrepreneurs had mentors, coaches, and advisors along the way in their journeys. They were their teaches helping with achieving mastery.
In your business, this is where I can come in.
My individualized coaching support, video lessons, journal, and everything else you get when you join my Business Results Accelerator coaching program take you from a hobbyist to a professional business owner.
You become the CEO who not only has the skill to run a seriously successful business but also a master of knowing who you are, being confident and proud of it AND showing that to the world.
That is how you'll be attracting 2, 3, 4, 5, and even 10 paying clients every single month!
If you’re ready to make that switch and want to know more about how it would look for you, fill in this form to schedule a free discovery call with me.
Alonna Heller, the CEO of The Heller Creative CO, is a young leader, an entrepreneur who has started her business straight after college.
On her journey to growing her business and making money, we have coached on a few challenges that most of us experience on the entrepreneurship journey: the need to be liked, not wanting to disappoint your loved ones, or even thoughts about making money.
Listen's to Alonna's learnings and breakthroughs to see what's possible. Check her business here. You can also follow Alonna on IG @hellercreativeco
You can also listen to this interview here, on the Diamond Effect podcast, Episode # 20.
https://youtu.be/R_A07JR4-WI
Thanks to the internet, moms no longer have to choose between their kids and careers. There are so many different ways to work from home. Advancements in e-commerce technology have produced countless digital tools and resources for people striving to launch a business on their own, which should be great news for busy moms.
Still, finding the time—and, importantly, the motivation—to work on your business can be incredibly challenging with kids underfoot. Maggie Perotin explores some steps you can take to make entrepreneurship more attainable.
You’re bound to come across a few roadblocks as you prepare to launch your business. Do yourself a favor and ask for help overcoming these obstacles. Business consultants, coaches, and specialized freelancers can offer a lot in the way of assistance. For example, business and leadership coach Maggie Perotin can help you establish a simple strategic plan for attracting your first clients.
Depending on your business idea, you may even want to hire a few employees to give your business a running start. Hire team members to take on time-consuming tasks like packing and shipping products or managing content creation. Just be sure to establish a solid payroll system before onboarding staff. To set up payroll for your growing startup, you will need to set a regular pay schedule, review your CRA/ IRS filing obligations, establish a reliable bookkeeping system, and determine how you’re going to pay your workers. A full-service payroll system will make the whole process a lot easier.
Another option to get help is to hire freelances and other entrepreneurs whose genius zones are to help Mom's like you to get the business off the ground.
Most business ideas seem exciting in the beginning, but that initial enthusiasm is going to wear off eventually. Once this happens, it can be tough to carve time out of your busy schedule to work on your business. Feeling passionate about your business idea is key to maintaining your motivation in the long run!
Still looking for your passion? Try thinking back on your experiences. Have you come across a problem that has not yet been solved? Can you think of a way to solve this problem for others in your situation? Think about how you can use your strengths and skills to develop a solution that will provide immense value to others.
Launching a business is bound to add a little stress to your life, and that’s okay!
Occasional stress can drive you towards your business goals. The key is knowing how to harness your stress and channel it into productive activities rather than letting it overcome and overwhelm you. Instead of thinking about your anxiety as a negative feeling, Trello recommends reframing it as excitement or motivation. Try to relate to your anxiety positively and use it as a springboard for your passion.
Chronic stress, on the other hand, is not healthy. If you’re constantly feeling stressed by your new business, take steps to prevent burnout by reducing your workload. Hiring help—with your business or your home life—can take some weight off your shoulders so you can enjoy a better work-life balance.
You’ll have an easier time finding the energy to work on your business if you stick to a daily schedule. VirtualVocations recommends developing a schedule that aligns with your unique work style, business model, and personal obligations so that you can commit to it day after day.
For example, if you feel the most mentally energized right after lunch, don’t waste those productive hours on insignificant tasks or household chores that require less brainpower. It’s also a good idea to schedule in an hour or so of flexible time that you can use as a lifeline when a project takes longer than anticipated or a family emergency pops up.
There’s something about being a mompreneur that is incredibly liberating. Launching a business opens up a world of opportunity for the stay-at-home mom. Whether you’re looking to earn some extra income, pursue a passion project, or fill some free time while the kids are at school, launching your own business is the way to go.
Are you looking for business coaching or leadership advice? Contact Maggie Perotin for a free brainstorming session today! Fill out the contact form on our website to get in touch.
Many people think that running a successful business is hard and complicated; that it requires numerous resources, state-of-the-art technology, and complex 100-page business plans.
Indeed, technology is vital in today's day and age, but you can keep it simple and streamlined without breaking the bank. And what's the point of creating a business plan so complex that the moment it's finished, it goes into a desk drawer to collect dust, and no one ever looks at it again?
I have also seen entrepreneurs waste countless hours and energy trying many different strategies and tricks to pursue the magic one that will make them a millionaire overnight.
Some business owners believe that making the first $30,000 - $60,000 a year requires complex funnels or FB ads. And with that, fancy technology, they don't know how to set up, and thinking about it makes their head spin.
None of it is true.
To the point that it blows my clients' minds when they start making money they thought was out of reach for them. And in the beginning, especially, you don't need to run any ads or create fancy funnels. I don't do that either.
All you need is these three foundational steps:
So that growing a business feels good and fun.
And the actions you take feel natural rather than pushy or forced.
So that you can be 100% committed to making it work.
This clarity makes it easy to know where to find them and what offers to create that serve them, so they are compelled to say yes.
It allows you to truly understand your clients and show up consistently to talk to them about your offers in a way that speaks to them.
It also helps you deliver outstanding services and create raving fans who refer you to anyone they know.
When you take time to think and decide what you need to attract your ideal clients and deliver on your short and long-term promise, the essentials you need to do reveal themselves.
And trust me, you don't need to spend days on end to do that.
When you have a simple step-by-step plan to follow, it's easy to stay consistent and execute at the highest level because you know what to do and when.
Every action has an intention and purpose: it either creates clients or serves the ones you have. You stop being busy and start being effective.
It is how my clients leave their 9-5's, make more money than they thought they could, and ditch the stress and overwhelm they felt before. By getting laser-focused on the essential, they become high-performing leaders of their businesses.
Steve Jobs and many others knew the power of focus and simplicity:
Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. But it's worth it in the end because once you get there, you can move mountains.
Steve Jobs
You can do it too.
If you want to explore this process more in-depth, listen to Diamond Effect Podcast Episode # 31 here.
I love sharing tips and tricks on how to create a happy and abundant life. This week I have an interesting topic. GOALS! How do you figure out your goals and then work towards them?
Do you know that 42% of people who write down their goals achieve them? Putting pen to paper and writing down your goals helps you to clarify what you want to create in your life. Here are some of the key ways to help your goals come to fruition.
The first thing to creating any goal is knowing your WHY. This is foundational to starting on the path of creating the life of your dreams. Write down your WHY by journaling and read it out to yourself.
Make sure while you're writing and reading your WHY that you have visions in your mind about your goals. Our mind is a powerful machine, utilizing your visualization potential in a positive light and manifest what you want to create for your life, family, and career.
Do you know that professional athletes visualize themselves excelling in their sport before they hit the field? This is a part of their training. They train their brain to see where they want to go when they are playing their sport.
Yet many of us do not use the powerful tool of visualization at all. Start seeing where you want to go. Along with seeing, hear, smell and be in the experience of where you want to be in your life. This makes a world of difference. Your mind can't tell the difference between what is actually happening and what isn't. By visualizing your goals, you're setting the stage for your future success.
The more vividly you can experience your goals with all of your senses, the more likely you will be to get there.
Be honest and evaluate. What is working for you? After tracking your week, be honest with yourself, acknowledge if you're overshooting and what is working and what didn’t work before you step into next week. Re-evaluate the things that are not working out for your health and your goals.
Success comes from trial and error.
By evaluating what you're doing, seeing if it works or not you can course-correct and start again. We all learn by failing and trying again. Those who never fail, generally don't even try. If you're having a hard time figuring out a good plan of action then start to work with a coach to help you get there. ALL successful people work with professional coaches.
Who can be your accountability buddy?
A friend, family member, or online support group are some of the ways you can have accountability in your life. Unfortunately left to our own devices, it can be easy to fall off track. If you can't find a friend or a group consider investing in a coach to keep you accountable to your goals in health, business, and life. Don’t allow yourself to talk yourself out of the life you deserve.
When things get off track, all you have to do is evaluate-re-evaluate-and start again.
By investing in your own excellence, you'll be the one who gets to benefit the most. Also by being successful you can help others in your circle.
Are there people or organizations that could benefit from your success? Then you being successful has the possibility of creating positive ripples in your community. Aim high to not only help yourself but to help and inspire others as well.
If you want to create better habits and routines around food check out my video this week on my Youtube Channel. I share some great tips on how to drop the habits around food that are no longer serving you. I hope the video helps. Email me and let me know what you think of this week's video!
Julie is an award-winning Health Coach and Nutritionist. Julie specializes in helping men and women lose weight, gain energy, balance their gut health while incorporating more whole foods nutrition into their lives.
Julie has a keen interest in the mind/body connection in creating health. Prior to health coaching and nutrition, Julie taught yoga for 15 years. She has four certifications as a yoga teacher including Modo Yoga, Baptiste Power Yoga, and Akhanda Yoga. Julie is a Certified Health and Life Coach. Julie holds a certification in Plant-Based Nutrition from Cornell University. She’s currently completing her Holistic Nutrition Certification from the Canadian School of Natural Nutrition. When working with clients Julie uses a holistic approach that incorporates mind, body, and spirit.
Julie co-hosts a show, The Wellness Movement that covers various topics on health and wellness. She’s also a published author in a collaborative book project, The Courage to Change, which hit the bestseller list on Amazon under Motivation in 2019.
Julie has an ebook, writes weekly blogs, and creates videos to help educate about the many ways to create optimal health and wellness. Visit her website at www.balancelifewithjulie.com to learn more about all of her programs and offerings. You can also email her directly at julie@balancelifewithjulie.com Follow her on Instagram and TikTok @juliebrar or on Facebook as Julie Brar Holistic Nutritionist/Health Coach.
I had the pleasure to be a guest on the Leading to Fulfillment podcast.
The interview became the source of this blog. I invite you to listen to the whole interview here AND also read the blog to take as much value out of it as possible.
https://youtu.be/vuXUKYxzChI
Effective leadership coaching
Here are two steps to helping people become a better leader:
1. Start from a position of trying to understand them, which will, in turn, help them understand themselves better. Ask them about their values, and how they operate as a person.
2. Once you understand this, apply it to their business. Try to align their actions with their mission and vision for their business. If they don’t have a vision for their business, help them articulate one.
These two steps will provide a framework for helping your clients become effective business leaders in today’s world.
https://youtu.be/ooa8iKdAZJw
Defining Core Values
Defining core values in your business is part of a strong foundation.
They help guide a company’s direction and everyday decision-making.
But if you’re not certain how to choose them, here’s a process that can help you decide:
1. Start by brainstorming everything that might be important to you. Brené Brown’s book Dare to Lead has a list that can help jumpstart this process.
2. Categorize your values. Certain values fall into the same bucket, which allows you to narrow them down.
3. Choose the top 3-5 values you want to embody. Remember that there’s a difference between personal values and business values, and choose appropriately.
https://youtu.be/pwfPoEfX-LE
Making Difficult Decisions
Every time you’re at a crossroads and have an important decision to make, go back to your values.
Look at your mission, and make a decision from there.
When you start your business, it might seem difficult to grow. But if you can get past the growing pains, you’ll soon find more opportunities than you can take on.
And the only way to choose the opportunities that make the most sense for you moving forward is to revisit the values, mission, and vision you started with. Use those as filters, and you’ll find the decision-making process much easier.
https://youtu.be/A6Am5kOfDzE
Scheduling Creativity
As business owners, it’s imperative to prioritize creativity. It helps us iterate through problems and come up with new ideas that help us reach our goals.
And one of the best ways to prioritize creativity is to put it on the schedule.
Create a space to go beyond your daily tasks. It might be an hour a day, or a few chunks of time every week. Don’t try to do just “productive” work. Simply allow your mind to go where it wants to go. You might find it helpful to keep a journal, which can help record any ideas you might come up with.
Creating little habits such as scheduling your creativity is a great way to break up your weekly work and take a more intuitive approach to life.
https://youtu.be/vX4KeX1uGQY
How to Form Good Habits
We all want to form good habits. But the only way to make habits stick is to start small.
If you read a book that contains 10 ideas, you might be tempted to try to implement them all immediately. That will never work over the long term. It’s too much change in your daily routine, and you won’t be able to handle it. Choose one thing from that book and try to implement it.
And if they say it will take 4 hours a week, and you think that’s impossible, try starting with 1 hour. Do it at a day and time that you know will work best for you.
Remember, change is a journey, not a once-and-done thing. But if you stick with it, it will be worth the trip.
If you're ready to implement a good habit in your day-to-day my free 20day Create ONE Good Habit For GOOd Challenge will help you. Check it out HERE.
https://youtu.be/sZacUHav6Z8
Effective Leadership
Part of growing your business is learning to grow yourself as its leader.
As a business owner, it’s important to remember that it’s not just about improving your products or getting more expertise in the way you serve your clients. Those things are necessary, but you need to equally invest in yourself as the CEO of your business.
You don’t need to become an expert in every aspect of your business. You don’t need to be a CPA or a guru marketing strategist. But you should have some knowledge about key aspects of your business, so you know how it shows up in your industry, to your best clients. This will help you direct the path forward, and do a better job of outsourcing any roles you need to fill.
https://youtu.be/vpd3XJ6a4ck
Best Way to Handle Failure
No failure is a waste if you can learn something from it. But it takes a mindset shift to be able to see it that way. The key shift is to detach yourself from failure.
Understand that failure doesn’t mean anything about you as a human being. Let's normalize failure right now. Because there’s no successful business in this world that didn’t go through multiple failures on its way to success.
We can’t attach our worth to our financial success or how many customers we have. We have to acknowledge that failure is simply part of the journey. Planning can help, but you can never entirely avoid failure. Instead, ask yourself what you can learn from the failure, and how you can improve for next time.
In short, creating a thriving business starts with you, its leader. When you grow yourself, your business will grow. When you thrive, it will thrive alongside you. Ready to thrive? Schedule a 45-min free consultation with me here to talk about your goals, challenges, and a plan that will get you thriving.
If I sign up for business training, it's because an expert I trust runs it and covers the topic I want to learn more about to move my business forward.
If I invest my time in being there, I also ensure I make the most out of it.
Pursuing self-growth and investing my resources in it has been the most critical component in my professional career and even my personal life.
First, building a 6-figure corporate career (in a male-dominated industry) as a first-generation female immigrant in Canada. And then deciding to leave that to build (and keep scaling) a successful coaching business.
That's why I create my free events to offer you enough value so you can take 1-3 things, implement them, and get results.
I offer free consults, too, so that you can take what you learn, and I can help you implement it even better by adding tailored to your expert advice. And when you want more and faster growth, you can decide to work with me as a client.
For now, let's start with this free training.
If you want to scale your business, Mastering Sustainable Growth: Scaling Your Business with Passion and Balance is the masterclass for you.
In this masterclass, I want to teach you the framework my clients and I use to scale our businesses while creating more balance and fun overall. Because as entrepreneurs, we created our businesses for that very reason.
To become LIMITLESS.
To do things on our terms.
Limitless in what we can create and how.
So let's do that. Shall we?
No more holding back.
No more feeling busy, overworked, and overwhelmed.
https://youtu.be/AvthoeVCzXY
Stairway to Leadership - Business Coaching by Maggie Perotin - How to Grow a Successful Business
I love networking and meeting amazing business owners and other coaches.
Wade Thomas, a fellow business coach, and I met through networking and decided to do this collaborative podcast interview together.
We review strategies and tools business owners can use to exceed their business goals and evolve into high-performing CEOs.
As a coach, of course, I believe that every entrepreneur should have a business coach, just like every athlete has one.
Many would-be or beginning entrepreneurs dream of one day running successful businesses. They are lured in by the freedom and possibility of owning their schedule, transforming the world, and not having to answer to anybody. Yes, running your own business is glamorous, but the reality looks slightly different. There will be challenges, and you will have to figure out how to solve them, which will feel uncomfortable and hard.
Most business owners lack core business skills. They are good at what they do and maybe experience some success. But here’s the thing, passion alone is not enough. As your business grows, gradually, you'll need to master every aspect of running a business, from sales to marketing to people management. This is something that is very hard to do on your own. Yes, nobody knows your business better than you do. But an outsider’s expert perspective will help you scale because they can see your blind spots and are not emotionally married to existing business processes or strategies.
Business owners are used to wearing many hats. They are involved in marketing, sales, product delivery, HR, accounting, etc. Handling many roles can lead fast to overwhelm. It’s hard to let go, but if you continue being everything to everyone, you’ll surely burn out. Also, doing everything means you don’t know whether you’re making the best use of your time and whether those activities align with your business goals.
There comes a time in every entrepreneur’s life when trying to do it all is not sustainable. It doesn’t matter where you are now; as long as you know where you’re headed, a coach can help you shorten the journey. They will help you address areas in your business that need nurturing and keep you accountable. Remember, your business cannot outgrow your mind. A natural cap to any business is set on how much the owner is willing to develop themselves. If your goal is to stay competitive, grow, and scale the business, you need to keep growing yourself as the CEO and don’t be afraid to ask for help.
As a business owner, you're constantly learning. You’re reading books, listening to podcasts, attending seminars, whatever it may be, you’re focused on enhancing your skills and overall knowledge. There’s a big difference between absorbing information and putting new knowledge into practice. Without the latter, all that knowledge absorption will be in vain. This is why it’s so important to have a strategy for implementing what you are learning. Plus, know what to implement and what to leave out.
Anything new isn’t learned until it is implemented successfully. Knowledge is not power. Knowledge combined with intentional action is the power which is what the path to success is all about.
Think you don’t have time for coaching? Here’s some news: saying you don’t have time for coaching or some form of training is like saying you don’t have time to grow your business. This also means you don’t have time to make a profit or develop your team. You see, coaching is not about adding more to your plate. It’s actually the opposite. Athletes, actors, and soldiers do not see coaching as something that takes time away from their duties. They see it as something that directly impacts the quality of their performance. Nonetheless, everyone needs some coaching, but not everyone is ready for coaching. It requires a willingness to look inwards, be challenged, and commit to creating time for it.
Listen to the entire podcast episode here.
To connect further with Wade Thomas
AimToWin Podcast HERE
And if this episode sparked your interest in hiring a coach and you'd like to talk more, schedule a free consultation with me HERE.
A guest article by Grant Polachek
Effective coaching and leadership rely on one common thread: listening and responding to feedback. We explore this complex arena of feedback's multiple facets - its significance to coaching, leadership, business naming decisions, client testimonials, market research results, feedback channels, market research, and its use across industries all impact coaching/naming strategies and techniques. Finally, we uncover its science, technological evolution, and transformative potential, providing more significant insights into its indispensable role in coaching/naming strategies.
Feedback is more than an accumulation of opinions; it can significantly influence coaching and naming decisions.
With digital technologies advancing at an extraordinary rate, feedback channels have transformed, offering new ways of collecting and analyzing information.
Feedback channels have become indispensable tools for coaches and naming experts alike. By harnessing cutting-edge software and data analytics, professionals can now access real-time insights and suggestions, ensuring they can identify and select the best names available today. This dynamic synergy of technology and expertise not only streamlines the naming process but also guarantees that the choices made are truly top-notch, setting the stage for successful branding and communication strategies.
Feedback is integral to market research, helping businesses understand trends and customer preferences.
Client testimonials provide robust evidence of coaching success and can serve as proof for social proof purposes.
Different industries present unique coaching and naming needs; feedback strategies must adapt accordingly.
Feedback and innovation form an indispensable pair in coaching and naming processes.
Feedback is essential in coaching, leadership, and business naming environments, providing invaluable guidance when making decisions, sparking innovation, or validating success. After exploring the science and practice of feedback, its evolving channels, and its effect across industries, one thing has become apparent: those who listen and utilize feedback are better poised for growth and excellence. At a time of data-driven insights and customer-centric approaches, harnessing feedback is one of the hallmarks of effective coaching, leadership, and brand naming. By harnessing its wisdom, you'll discover opportunities to foster meaningful change while inspiring transformation - using feedback wisely can bring great rewards in all three arenas of endeavor. Embark upon its power today & watch as your works take flight with meaningful transformation!
When I start working with a new client, I quickly see "low-hanging fruit" growth opportunities.
We all have our blind spots. That's why you can only see them once you look at your business from a different perspective. No matter how mature the business is, there are always at least a few opportunities. In client acquisition, retention. Or organic growth.
These are the ones we start with because, usually, they are simple to implement and create fast results for my clients. Just like the one I told you about Wednesday - a new and very simple business growth opportunity for my new client G.
Then, it's time to move on to Continuous Improvement.
It's more like farming. Going through every key aspect of your business to find opportunities. From business development through client journey and service delivery to back office operations. Adopting a methodical approach to continuous improvement can grow your revenue without expanding your business capacity through significant investments or adding hours to your days.
That is what my client Andrew's experience was like.
He has a private brick-and-mortar practice. Without adding days of visits to patients or hiring another doctor, his revenue grew 30-40% and became the new norm.
At the same time, he built so much more demand that he is ready to expand the clinic's capacity to accommodate it, without working more himself.
The power of the 6-month coaching package lies in identifying and implementing the low-hanging fruit first and then identifying smaller opportunities to keep the momentum of growth going. While preparing the business structure to take on all the clients while maintaining the high quality of their experience with you.
I'm there with you, step by step. Helping you implement, tweak, and refine.
Explore how your business can start scaling today. Schedule a sales consultation with me HERE and find out the three key areas that will generate the fastest results simply.
In Diamond Effect Podcast Episode #120 - Andrew shares concrete examples and tips of how we explore how Continuous Improvement can help any business grow.
https://youtu.be/fllW5WBy-IM
EP # 120 of the Diamond Effect Podcast - Business Growth through Continuous Improvement with Andrew Springer
In this podcast episode, I interview one of my clients, dr Andrew Springer, a chiropodist and the owner of the Foot Advantage clinic in Oshawa, Ontario, Canada. In the conversation, we explore how Continuous Improvement can help established businesses grow.
Continuous Improvement Journey
My guest shared their experience of getting help from a business coach and the secrets to successful implementation. We address the common struggle of having great ideas but failing to implement them.
We also discuss the challenge of getting staff members to embrace and support the implemented improvements. Andrew shares his strategies and techniques for managing change within a team, emphasizing the importance of collective buy-in.
Overcoming Resistance to Marketing Videos
The conversation shifts to the resistance, particularly among those over 40, to create marketing videos and engage in social media.
My guest shares their personal journey in overcoming this resistance and offers valuable insights for those facing a similar hurdle.
Tangible Positive Results
We conclude by exploring the tangible positive outcomes resulting from implementing the improvements.
Andrew provides real-world examples of how their business has flourished thanks to the changes made.
This episode offers a comprehensive look into the benefits of business coaching, as well as the intricacies and power of continuous improvement, making it a must-listen for business owners seeking to elevate their enterprises.
How to connect with dr Andrew Springer:
website: https://thefootadvantage.com/
FB: https://www.facebook.com/ThefootadvantageTFA
IG: https://www.instagram.com/thefootadvantage/
LinkedIn: https://www.linkedin.com/company/the-foot-advantage/about/
